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What is a Flash mob?

February 25, 2010

"Flash Mob" in Chinatown

Social media creates another phenomenon.

A friend from Twitter (@Sisarina) invited me to a “flash mob” yesterday.

I thought – What is that?   That could be fun.

According to Wikipedia A flash mob is a large group of people who assemble suddenly in a public place, perform an unusual and pointless act for a brief time, then quickly disperse. The term flash mob is generally applied only to gatherings organized via telecommunications, social media, or viral emails.   Flash mobs usually not protests or publicity stunts.  See this link for more information : Wikipedia – flash mob

What I attended last night was a mixture of PR and public participation.   A group of people broke out dancing to “say a little prayer for you” in front of the movie theatre in Chinatown.    A large number of the twitter followers appeared to gather primarily to watch the flash mob perform, rather than participating in the dance.    A few did join in, including my friend Mary, who throughly enjoyed the dancing.

Would I go to a flash mob again?  Yes.  Participate?  I don’t know.

Is this a good PR event?  I think so.  Ask Weddzilla who used social media to create the fun.

One Comment leave one →
  1. February 25, 2010 9:25 pm

    It was SO much fun! Glad you were able to come hang with us!

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